Movers & Shakers: Taco Bell, McDonald’s, Chili’s, Uber and more
In the pitch
Johnson & Johnson called Kebab from MDC Partners as a creative agency for its US baby brands Johnson’s Baby and Aveeno Baby.
Dating app game typed Mojo supermarket for a new brand positioning and creative.
Behr selected A As a media agency for recordings, leading media strategy, planning, purchasing as well as data and analysis for the brands Behr Paint DIY, Professional and KILZ.
HBO max selected ENGINE as his social media agency of the record.
Credit sesame typed McVoy glue as its leading creative agency.
Olli Brands Inc.. called mint It is an agency for records, leading branding, branding, and content production for the company’s cannabis products in Canada.
Twinlab Consolidation Corporation selected Circus Maximus Directed brand strategy, marketing, e-commerce and media buying for the company’s Twinlab, Reserveage and ResVitále brands.
Carrier Global Corporation typed agency in Seattle PB & Directing Supra’s first brand campaign.
Omnicoms DDB expands its gaming and esports department DDB FTW with more than 20 employees in Latin America, Europe and APAC.
Acceleration Community of Companies Partnership with Todd Garner’s Broken Road Productions on creative production.
dusk added co: collectively to its portfolio of independent agencies and EX.CO. acquired video tech company Cedato.
Carat US Partnership with creative and social agency Collective of heroes to help brands develop targeted media approaches.
The Richards Group typed Nikki Wilson as the new Chief Talent and Culture Officer. She will rebuild the agency’s culture after founder Stan Richards pitched racist comments six months ago that led to a mass exodus from the agency.
Has media group appointed Meghan Grant as Chief Strategy Officer in North America.
Droga5 Global Chief Strategy Officer Jonny Bauer resigned to join the investment firm Black stone, and Harry Roman-Torres has been promoted to Chief Brand Strategy Officer of the agency.
Nerf called Sophie Jamison his first Chief TikTok Officer. Jamison has over 1.8 million followers on her @ Nerfers101 account.
Alexis Nasard resigned as CEO of Cantar after only four months on the job.
Benjamin Blank was appointed as Warner Music GroupFirst media president to lead the digital advertising and creative content department.
Telemundo called iHeartMedia Veterinarian Federico Garza as SVP for research strategy and findings.
Publicis’ Hawk Eye typed Jill Lyons as an EVP of the delivery, Mike Chung as SVP, strategy director and Brendon Volpe as SVP, strategy and marketing.
Black glass added Jason Moyer as the newest partner leading marketing strategy and organizational design. Christine Cifra was also named Managing Director, Operations, and Clay Jones was appointed Managing Director, Organizational Design.
FCBCURE appointed Debra Polkes as a creative partner and co-managing director and Mojo supermarket typed ex-Droga5 veterinarian Ryan McDaid as group strategy director.
chemistry hired 36 new employees, including Christy Bates as VP Client Lead and Marcello Figallo as VP Consumer Experience in Pittsburgh.
Crispin PorterBogusky vet Kelly Rowntree joined an independent agency Griffin Archer as Co-CEO. CPB also welcomed Abbie Baeh as Chief Strategy Officer, Danielle Tarris as production manager and Jason Perce as the leader of creative diversity.
Sean Greene joined RTB house as VP of US Agency Sales.
In progress committed creative directors Kelly McCormick and D’Arcy O’Neill to keep the domino’s account.
United Minds called Kate Bullinger as CEO, Tai Wingfield as EVP, DE & I and Courtney Jones as SVP, DE & I.
Google knows James Cashmore joined DoubleVerify as SVP of global customer and agency partnerships.
Jackman carried several people including Sandra Duff to the president, Stefan Read to SVP Engagement Advisory & Strategy Practice Lead, Mladen Svigir to SVP Engagement Advisory & Business Development / Performance Lead, Hilary Hayes to the Vice President for Finance, Tammy Van Eck to VP People & Operations and Beverly father’s lead to VP Design and Activation Practice.
SYLVAIN called Michael Ian Kaye, Founder of Mother Design, as the consulting firm’s first chief design officer.
Dentsu Media Americas appointed Kedma Pognon Brown as Chief Operating Officer.
Wunderman Thompson typed Jenny Harris as Executive Director Account Management in the Midwest region.
The block, an independent creative agency for health Antoinette Bobbitt to EPP, integrated strategy.
Free food warning: MC Donalds gives away free McFlurries to people who thought their spoon was a straw. Taco Bell is giving away free tacos on May 4th to celebrate the moon, which looks like a taco during its waning crescent phase. Aunt Annes gave away free pretzels in honor of National Pretzel Day.
BBC America The on-air look has been renamed, including the new “Brit-ish” tagline, which celebrates its dual British and American roots.
Wall Street JournaI started his new brand platform and campaign “Trust Your Decisions” to attract subscribers.
Tostitos introduced its new limited edition Sweet Lime and Sea Salt chip.
chili is hosting “Hide and Cinco,” a scavenger hunt on Cinco de Mayo in five US cities in which attendees search for piñatas filled with exclusive branded merch and a $ 500 chilli gift card.
Goldfish Debuts Frank’s RedHot Cracker and Smart food introduced a Krispy Kreme donut flavored popcorn.
Schlotzskys is offering a BOGO sandwich promotion for people who sign up for the loyalty program until May 2nd.
Over Donates 10 million trips to help people reach their COVID-19 vaccine appointments.
Unilevers love Beauty & Planet has pledged to make its packaging 100% recyclable, refillable or compostable and to cause no emissions by 2030.
Crazy Chicken launched the “Strong Like a Madre” scholarship initiative to help mothers who are pausing their dreams due to the pandemic. Twelve winners will receive a $ 5,000 Madreship grant to help them realize their dreams again.
PepsiCo launched Team of Champions, a $ 1 million equity football program that will fund eleven local organizations with field time, equipment, mentoring, coaching and training.
Don Julio Tequila founded the Tequila Don Julio Fund with a $ 1 million commitment to charities whose missions serve the community.
puma will release a special edition t-shirt on May 1st at 100% of proceeds of up to $ 15,000 donated to LGBTQ + advocacy organization The Trevor Project.
Maggi and Dorina Nowill Foundation for the blind launched the first sensory culinary guide for the visually impaired.